It wasn’t a joke!

Marty and I constantly get emails on the VT Spätzle Gmail account. Most are emails from the food organizations, wholesale orders, farmers markets, customers, upcoming events, etc. We also get so many emails from “individuals” who want to redo our website or total bullshit emails that equate to calls from Peggy regarding an extended warranty on my vehicle.

One email popped up on the banner screen on my phone since I had all other notifications turned off; my phone would never stop making noises. I read The Vermont Spätzle Company on Humans of the World TV Series/Vermont. I stopped what I was doing and read it.

This is what the email we received from Erica said:

Dear Marty & Julz,

It’s Erica here, I am the producer at Britalians TV a UK TV Channel based in London and distributed in 18 countries worldwide with shows on Amazon Prime Video in the UK and the US. 

As part of the next season of Humans of the World which we will shoot in Vermont this late February sponsored by the Vermont Tourism Authority, we will be showing Vermont Culture featuring independent business owners across different sectors that are a good representation of the Vermont community and unique local culture when it comes to food and drink, hospitality, art, music, fashion and textiles, farming, maple sugaring, farm to table places and craftsmanship. 

Would you like to feature The Vermont Spätzle Company and become one of the sponsors of this Vermont season?

Wait! What? Holy shit! After reading the whole email, I spoke with Marty; he just read the email too. We both couldn’t believe that a worldwide tv show based in London even knew about our small business. Small business as in it’s just the two of us.

We saw some of the other Vermont businesses that already acknowledged participating in the show. Big names and players in the food and hospitality business. I won’t name them; they may want to keep it quiet until the program is filmed and aired.

Becoming a sponsor is about USD 2,000, which certainly isn’t in our budget for advertising and marketing. We know a lot of small businesses in the food industry here in VT and wondered if they received an email as well and if they could afford it?

Besides the price, advertising our product worldwide would get us great exposure, but the influx of inquiries and orders is not something just the two of us can handle. Not by a long shot. We aren’t ready for prime time like that.

We were very flattered and found it exciting that Britalian TV knew of us and did their homework on our business with info from our website and social media accounts. Pretty cool, right?

Marty sent back an email thanking them and explaining how small our business is. He invited them to stop by or pick up some of our spätzle available in stores throughout the state while they are here to try it.

People don’t think when you put things out there on social media, good or bad, that anyone in the world can see it, like Humans of the World. 💯